The Content Farm filtering algorithm launched a few days back. The new Google algorithm designed to filter and push down the search rankings of sites that have low quality content or that is considered as “Content Farm”.
Your blog’s or website’s SERP position may get impacted positively or negatively.
The new Content Farm filtering algorithm resulted in a major changes in Google’s Search Results. Many top resul
There are reports, blog posts and tweets from all corners of the world praising and criticizing the new algorithm and the ripple effects it created. It is believed that the new algorithm which is also known as as “Farmer” algorithm targets page by page level content.
As written in the official Google Blog by Amit Singhal and Matt Cutts,
“But in the last day or so we launched a pretty big algorithmic improvement to our ranking—a change that noticeably impacts 11.8% of our queries—and we wanted to let people know what’s going on. This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. ”
Few days back we discussed the about using the Chrome browser extension. Google says that the preferences of Chrome users expressed by using the extension are well represented in the blocklist data gathered with the sites identified by the new algorithm.
Webmasters and Search Engine Experts are really busy in analyzing and researching on the effects of the Google Content Farm Algorithm. Many popular Blogs has negatively impacted because of the new algorithm implementation. One such surprise is the Popular technology blog Labnol – Digital Inspiration labeled as a ‘Content Farm’.
Check How Content Farm Algorithm affected your Blog or site?
Are you a webmaster or a blog author? If yes then did you notice any sudden change in the organic traffic from Google in the past week (after Feb-24th)? If there is a positive change then you can enjoy, if there is a negative change, then Google is thinking that your blog content quality is low and you need to improve the quality to improve your blog’s search engine rankings.
If you are using Google analytics or any traffic analysis tool, then compare the trend in the organic traffic from Google search results.
Risks and Benefits
Millions of bloggers and webmasters who monetize their sites or blogs using business models that tightly coupled with traffics generated by search engine like Google are waiting to see and analyze the impact of the new algorithm. Popular technology blogs like “Labnol” has a strong reader base and may recover soon. But this new algorithm will definitely result in many high earning sites loosing traffic and many good sites which were not getting good traffic may pushed up in the SERP.
This new algorithm change reminds few important facts.
- Content quality is most important.
- Webmaster should give equal importance to other sources of traffic also.
- The business model of your site should not be tightly coupled with specific search engine traffic.
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