It is very important that every webmaster should take necessary steps to avoid the website appearing in the search engine blacklist.
That is the worst thing that can happen to a website.When a search engine blacklists a website it will remove your listing from their site.Also Search engines will block your site getting listed again.Search engines blacklists a website by blocking the domain name, the IP address or both of these things.
Even though there are many things those you need to take care to avoid getting blacklisted in search engines ,let us see five most important things.
An expert SEO specialist can help you in achieving good search engine rankings.
1. Avoid Automated Submissions to Search Engines
Search engines takes serious notes spam submissions.Automated service or software to submit your website to the search engines can become counterproductive.Many automated submission programs actually spams the search engines to get high search rankings.Try to avoid automated search engine submissions.Almost all the search engines now have manual submission facilities.
2. Avoid frequent submission of same pages.
Avoid submitting same pages to search engines again and again.This can get you penalized and may black list you.
3. Avoid irrelevant Keywords – Keyword spam
The keywords used in your pages should be relevant to the content of the page or your website.Keyword relevancy is very important.Using invisible text to spam a homepage and some inside pages with non-stop keywords and key-phrases was a technique used to get more traffic long back.Now search engines are smart enough to filter these pages and will consider them as spam pages.
4. Avoid Search Engine Cloaking
Cloaking is a technique to deceive search engines in which the content presented to the search engine spider is different to that presented to the user’s browser.When a user is identified as a search engine spider, a server-side script delivers a different version of the web page, one that contains content not present on the visible page.
Search engines are smart! Avoid Search Engine Cloaking
5. Avoid Content duplication
Search engines normally filter duplicate contents.Cloned content is the same exact content on multiple pages or websites. Copy and cloned contents will result in very low search engine rankings or may eventually get blacklisted.
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