Every blog author knows the importance of SEO and its direct relation with the popularity of the blog or website.Starting from the layout design the webmaster has to take care of many things. The title of the blog, meta tags, content and using the right keywords,selecting he right topics and its presentation etc… needs to be optimized so that the search engine will give more importance to your content.
The title of a document or  page or post is specified by the TITLE element.The <TITLE> element occur in the HEAD of the document.
Making effective post titles will definitely help to get better Search Engine Result Positions (SERP).

Here let us discuss about the <TITLE> HTML tag and how to optimize the <title> of your blog for a better SEO and to achieve good SERP.
The primary thing is to make sure that the home page title reflects your domain name and the words that reflects your sites uniqueness and each page should have a different title that is derived from the content of that page.

Things to Consider for SEO Friendly Blog Post Title

What is the recommended maximum length of a title tag?

According to W3C ” The title should ideally be less than 64 characters in length. Whilst there is no limit on the length of a title (as it may be automatically generated from other data), information providers are warned that it may be truncated if long.”

But make sure that maximum number of characters do not exceed 80.An ideal ‘robot friendly’ web page should have less than 80 characters.

How to make SEO Friendly Post Titles? Things you must know.

Keyword Rich Title

The most important thing to make sure that the post title is keyword rich. Try to includes keywords that readers usually search.
For example the title “How to Choose SEO Friendly Blog Post Title” can appear in search results for the following search terms:

  • “How To Choose a Blog Post Title”
  • “How to Make SEO Friendly Post Title”
  • “How to Make Your Blog SEO Friendly”
  • “SEO Friendly Blogs”

etc..

Unique and Content specific Title

Even though it is difficult to make sure that your title is unique ,try using unique title and not used by other websites yet. Each page must have a unique title.Never use the same title on every page of your website.
The title should reflect your post content and should be look simple and informative.
Since number of characters of title is very important avoid using special characters or emoticons etc.

Usage of Proper Case for words

Titles should be typed in proper case. Capitalize the first word, last word,nouns, pronouns, adjectives, verbs of your title.Lowercase all conjunctions ‘and”, “or”, “nor” etc.

Blogging Platforms and Title Generations

The title of web page or blog posts is normally used by directory editors and other webmasters when they link to your page.A well written content rich  title will help your site to get reviewed faster.Depending on the Blogging Platforms the title generation process is different.

WordPress

If you are using wordpress platform this is really useful because it has built-in SEO feature to create best post URL.WordPress allows you to write long post titles and you can include lot of keywords in the title.This will help you to turn your post title into a very good keyword rich URL that includes most important keywords used in the blog post.
Also wordpress allows you to change the suggested permalink as you wish and this gives a better chance to include more specific keywords relevant to your post.
Normally WordPress keeps the entire post title in that post’s URL. For example
If your post title is “How to Choose SEO Friendly Blog Post Title” then wordpress will convert that into something like “…./How-to-Choose-SEO-Friendly-Blog-Post-Title/ ” and this is editable.

Blogger

But if you are using Blogger yo do not have complete freedom of choosing the permalink of your post.Blogger will allow maximum of 35 to 40 characters in the URL.
Here is the trick make sure the most important keywords are near the beginning of the title so that when blogger creates the Permalink it will include the keywords specified in the beginning of he title.

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